The Home Age

MHP Group

Client: E.ON

'The Home Age' was an integrated, content-led campaign to highlight the transformative potential of battery storage to tackle fuel poverty. The campaign achieved awareness, trust and advocacy among hard-to-reach energy policy audiences. The project integrated experiential and digital activations, using E.ON’s groundbreaking trial in the city of Coventry as evidence. Through our strategic and creative approach, a local story was thrust into the national spotlight.